Atelier meets ready-to-wear

Overview

Fourès is a Paris-based women’s fashion retailer, renowned for premium materials and a classic Parisian aesthetic. The brand wanted address rapid changes affecting the fashion industry.

While technology has allowed them to better engage with their customers, new clothing brands are making it harder to keep their attention. This allowed us to develop a contemporary creative expression that embodies the same direction and appeal, allowing Fourès to show customers what makes them unique and differentiated.